Source: National Basketball Association (NBA) |

UnitedMasters and the National Basketball Association (NBA) to Expand Collaboration across Africa

UnitedMasters Expands Platform to Nigeria This Week

UnitedMasters and the National Basketball Association (NBA) (https://www.NBA.com) today announced plans to expand their existing collaboration across Africa by leveraging the popularity of music, basketball and the NBA on the continent to showcase African musicians and positively impact African youth. UnitedMasters’ collaboration with NBA Africa will empower independent musicians by…

Source: National Basketball Association (NBA) |

Basketball Africa League and Social Nation Africa partner to showcase Artists and Creative Industries from across the continent

Multiyear Partnership Will Spotlight Africa’s Vibrant Creative Culture

The Basketball Africa League (BAL) (www.theBAL.com) and Social Nation Africa (SNA) (www.SocialNationAfrica.com), a new digital platform that showcases the African creative landscape, today announced a multiyear partnership that will see SNA promote African artists and support the continent’s creative sector through content production in art, culture, music and sports.  The…

Source: National Basketball Association (NBA) |

Jennifer Hudson to Perform Special Tribute to Kobe Bryant at The 2020 NBA All-Star Game

Chaka Khan and Tenille Arts to Sing U.S. and Canadian National Anthems

Hudson’s Performance to Open the Night Prior to Player Introductions; Lil Wayne, DJ Khaled and Quavo to Join Chance The Rapper for NBA All-Star Game Halftime Show; Chaka Khan and Tenille Arts to Sing U.S. and Canadian National Anthems, Respectively; Queen Latifah to Sing with Chicago Youth in Special Performance During State…