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National Basketball Association (NBA)
Source: National Basketball Association (NBA) |

Emirates named Global Airline Partner of the National Basketball Association (NBA) and title partner of the Emirates NBA Cup

Emirates’ global sponsorship portfolio includes partnerships with top sporting clubs, tournaments, high-profile cultural events, and more

NBA (www.NBA.com) In-Season Tournament Renamed Emirates NBA Cup; Emirates Becomes First-Ever Referee Jersey Patch Partner of the NBA. Emirates and the National Basketball Association (NBA) today announced a multiyear global marketing partnership naming Emirates the Official Global Airline Partner of the NBA.  The collaboration also makes Emirates the inaugural title partner of…

National Basketball Association (NBA)

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    • NBA – DCT Abu Dhabi Announcement Video
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    • (Left to right) NBA Managing Director, Europe and the Middle East, Ralph Rivera; NBA Deputy Commissioner and Chief Operating Officer Mark Tatum; H.H. Sheikh Khalid bin Mohamed bin Zayed Al Nahyan; Department of Culture and Tourism – Abu Dhabi Chairman HE Mohamed Khalifa Al Mubarak; and Tourism and Marketing Sector Executive Director, HE Ali Hassan Al Shaiba
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Source: National Basketball Association (NBA) |

NBA and Department of Culture and Tourism – Abu Dhabi Announce Multiyear Partnership to Host First NBA Games in the United Arab Emirates

The partnership will also include a variety of interactive fan events featuring appearances by current and former NBA players

Groundbreaking Partnership Marks First NBA (www.NBA.com) Games in the Arabian Gulf; partnership Also Includes Fan Events, Jr. NBA Leagues for Boys and Girls, NBA Fit Clinics and NBA 2K League Events Beginning in 2022. The National Basketball Association (NBA) and the Department of Culture and Tourism – Abu Dhabi (DCT Abu…